Tuesday, August 23, 2011
LEAD GENERATION TIP #9
PREPARING THE OFFER
It’s typical of the real estate industry, everyone wants to submit a lowball offer. Your first step is to bring buyers to the reality of your current marketplace. How do you do this?
Is it a buyers market or is it a sellers market?
Additionally, your other responsibility is to negotiate in the best interest of your buyer. Keep in mind, negotiating in the best interest of a buyer is not a win/lose goal, you want to do the best you can for your buyer, without creating conflict between buyer and seller. Fiduciary responsibility, know where you stand!
Provide your buyer with market data that includes recent sales, current listings, sale price as a percentage of list prices and any other information that is important in their decision process.
Your next tip will focus on the negotiation process. Until then I wish you all continued success.
It’s Your Career – I’m Here to Support YOU!
Constantine Isslamow | Broker of Record
CENTURY 21 United Realty Inc. Brokerage
387 George Street South, P.O. Box 178
Peterborough Ontario. K9J 6Y8
Direct Line: 705.743.4444 | Fax: 705-743.3702